Owning a hotel or inn is not enough for membership in the Associação Roteiros de Charme. After all, there is a common philosophy to be shared and requirements to be met. The chart of the associated hotels must show, while respecting individual features, exclusive options. Therefore, check to see if your hotel fits our candidate profile.

In the diversified listing of the Association, there are ecological refuges, ranches, comfortable hotels and some which are quite sophisticated. Whichever the style featured, the important thing is Charm, that subjective concept that generally means a combination of good taste, attention to details, love of serving, comfort compatible with the expectations of the guests, privileged location, construction adequate to the environment and the region – in short, a set of factors that lend a unique personality to the location and to the hotel itself.

Having ascertained that your hotel (or inn) has charm, check out the other pre-conditions for your application:

The hotel must be in business for at least 2 years under the same management, having consolidated its profile and standard of service.
It must have between 10 and 60 apartments and/or suites (exceptions are allowed only by unanimous agreement of the Board of Directors).
Preferentially located at points of ecological, historical and tourist interest

Concepts accepted, steps completed, the application process begins by sending a letter of intent enclosing a description of the facilities and services, photographs, brochures and, if applicable, press clippings, to the Association’s head office (Rua Visconde de Pirajá. 414/921-922 – Ipanema 22410-002 Rio de Janeiro-RJ).

W ith the information in hand, the Association’s Board will

a) Begin the assessment, which includes an anonymous visit by a director.

Should the assessment lead to a categorical no, a letter to that end will be sent to the applicant.
If the assessment is positive, a representative of the Board of Directors will contact the owners of the hotel in order to present all the principles, by-laws and further Norms of Association.

b) After receiving written notice from the hotel owners stating that they agree with the norms and by-laws of the Association, The Board will decide on the approval and classification of the hotel.

Applications are assessed once a year, in successive board meetings, in June, July and August.

After joining the Association, the affiliated hotels will remain independent, subject to the principles of Association.
Hotels whose proprietors are directly involved in their management and quality control will be privileged in the evaluation.